Tag Archives: Ansel Adams

Micro Marketing

Targeted Sales to Enthusiasts Turn the Off-Beat Into Big Bucks Looking for the bestselling art books in America? Sniffing around the Ansel Adams shelves, perhaps? Nope, not there. Taking a peek at Taschen’s Fetish Girls? Nice try. According to numbers from Nielsen BookScan, you’d better swing by the cartoon section. Because the top art titles…Continue Reading

Book View, March 2002

PEOPLE More Random House movement: Craig Virden, who has been President of RH Children’s and before that, BDD Books for Young Readers, is leaving. Crown’s Chip Gibson will take over, with Rich Romano as his EVP. Meanwhile Jenny Frost, now heading up Random Audio (which she will continue to run), will take over Crown Publishing…Continue Reading