PEOPLE The big news this month was the long-anticipated promotion of Carolyn Reidy to the position of President & CEO of S&S, following Jack Romanos‘ retirement announcement. Following that move, Michael Selleck has been promoted to the newly created position of EVP, Sales and Marketing for S&S Inc.. He was SVP Sales & Marketing for…Continue Reading
With ads appearing on everything from cup holders to subway risers to (ok, to use an extreme case) people’s skin, books remain one of the last of the ad-free sacred spaces. Other than the occasional unsuccessful attempt at inserts (1970’s cigarette ads) and product placement (Bulgari anyone?), publishing has never looked seriously at advertising as…Continue Reading
Digital Publishing Goes Mainstream. PT Attempts To Make a Meal Out of the Proverbial ePie This month we decided to tackle the Sisyphean task of coming up with eNumbers – stats for the digital side of the biz. For the Book Publishing industry, eBooks are the most literal digital translation – books, in every sense…Continue Reading
