Tag Archives: PAMA

BlogAds: What's Good, What's Bad

On April 22, we went to the Publishers Advertising and Marketing Association (PAMA) April Luncheon, which featured Henry Copeland, founder and president of BlogAds. Copeland talked about how publishers can better advertise on blogs—how they can, as he put it, “thrive in the kingdom of blog.” Here’s what Copeland says “smart ads” have in common:…Continue Reading

Bookview, April 2004

PEOPLE Neil Ortenberg, EVP of the Avalon Publishing Group and Publisher of Thunders Mouth/Nation Books has resigned. He may be reached at (917) 620-4435. Becky Saletan is joining Harcourt as Editor in Chief in June. She was Editorial Director of North Point Press. Tina Pohlmann is also joining as Senior Editor, Harvest. She was Senior…Continue Reading