Publishers and Pundits

Job Hunt Prep for the Unprepared

Although our firm, Market Partners International (MPI), does a lot of different kinds of consulting, we’re known for recruiting.  We’ve found presidents, publishers, publicists, and production pros – you get the drift.  As a result, we’re often the first call after someone is laid off or fired, or just restless.  And because we talk to

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Digital Printing: The New Normal

Everyone’s looking for silver linings in their COVID-19 playbooks, and for publishers – along with their distributors and wholesalers – the answer is, paradoxically, print.  In the olden, pre-pandemic days when most books were printed offset, digital files were stored in case a book needed to be reprinted quickly. But this March, that dynamic was

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