Amazon Reaches Out to Publishers

At the American Book Producer Association’s recent panel, Jon Fine, Director of Author & Publisher Relations for Amazon.com, spoke about the ways smaller publishers and self-publishers can use Amazon to produce, promote, and distribute books in what he anticipates will one day be an “inventory-free” process. The event reflected Amazon’s recent attempts to present its “softer, gentler side”—to publishers and, more particularly, to authors. Amazon hasn’t come out and said that the success of competing e-readers and the imminent launch of Google Editions are responsible for its new attitude, but Fine said that over the last year and a half, the company has awakened to the idea that “authors are crucial.” Read More »

Marmite, Maturalism, and Mangification: What Publishers Can Learn from the World of Trends Research

In a recent interview, Random House CEO Markus Dohle said he is “convinced that publishers have to become more reader oriented in a marketing and trend finding/setting way rather than in a direct to consumer selling way.” The tricky part: How can publishers be trendspotters? In this two-part series, we will try to address that question. This month, we aim to give you an overview of the world of trends research: What exactly a trend is (hint: It’s not a fad); what trend researchers’ day-to-day work is like; and which methods they use to discover the Next Big Thing. We also provide a brief list of trendhunting resources websites. Next month, we’ll focus on specific tools that publishers can use to hone their own trendspotting skills and grasp what’s going on now and what’s coming next.

Piers Fawkes is the founder of PSFK, a Manhattan-based trends research and innovation company that publishes a daily news site, provides trends research and innovation consulting for companies like Apple and Target, manages a network of freelance experts (the PurpleList expert network), and hosts idea-generating events, like “salons” in major cities around the world. “PSFK is a go-to source for new ideas for creative business, and we tend to find those ideas through trend analysis,” Fawkes told PT. The company’s website posts on new trends and topics up to thirty times a day and is read by 750,000 “creative professionals” each month. PSFK also publishes reports and recently released a book, Future of Retail, which was created using Blurb and published via Amazon’s CreateSpace self-publishing software (“We can’t wait a year to publish a book about retail trends,” said Fawkes on the decision to self-publish.) Fawkes is also the author of a forthcoming book on trendspotting, tentatively titled Gather: How to Find Your Next Good Idea, which will be traditionally published by Palgrave/Macmillan next year. Read More »

October 2010 Roundup

PEOPLE

At Macmillan, Troy Williams has been appointed to the new position of VP & GM, New Ventures. Williams founded Questia Media, which he sold in 2007, and PeoplePad. Meanwhile, Dan Farley is leaving Macmillan, where he was President and Publisher of the Children’s Publishing Group, after 14 years of bicoastal commuting.

Mark Polizzotti has been named Publisher and Editor-in-Chief at the Metropolitan Museum of Art, effective November 15. He was Director of Intellectual Property and Publisher at the Museum of Fine Arts, Boston. Met Interim Publisher Gwen Roginsky has been named Associate Publisher and General Manager.

Susan Kamil, Random House Publisher and Editor-in-Chief, announced that Ruth Reichl, author and former Editor-in-Chief of Gourmet Magazine, will join the Random House imprint of the Random House Publishing Group both as author and in the newly created position of Editor-at-Large. Reichl is writing two new works of nonfiction—a cookbook called The Tao of Ruth and a memoir of her years at Condé Nast—and a debut novel, DELICIOUS! Kamil will edit all three books.

Read More »

September 2010 Roundup

PEOPLE

So much for the dog days of August. . . . Jim King, SVP and General Manager at Nielsen BookScan, has left the company to become a consultant to the industry. He may be reached at jim.king.j [at] gmail dot com.

Simon & Schuster Publisher Jon Karp has announced several more changes over the last few weeks: Editor-in-Chief Priscilla Painton will take the new position of VP, Executive Editor, focused on nonfiction. She joined Simon & Schuster from Time Magazine at the beginning of 2008. Victoria Meyer is leaving in October after 20 years at the company. She has been Executive Director of Publicity. Editor Sarah Hochman has left the company and may be reached at sahochman [at] gmail dot com. Meanwhile, Anne Rogers is joining Simon & Schuster as Director, Specialty Wholesale and Mail Order, reporting to Frank Fochetta, VP, Director, Field and Special Sales. She was in charge of special sales at Sterling.

Dee Dee De Bartlo is leaving HarperCollins after almost 13 years to join her former colleague, Gretchen Crary, at February Partners, a PR and marketing firm, as a partner. Kimberly Cowser has joined the company as Online Marketing Manager. She was a Senior Publicist at Simon & Schuster. Read More »

Talking About Books, Flicks,
Dixie Chicks—and Beer

In this age of undead Bennets and robo-Karenina, a different kind of mash-up is on the literary horizon: cross-vertical social media. Startups like GetGlue, LivingSocial, and Blippr are all-in-one social media hubs for a user’s complete entertainment discussion needs: books, films, TV shows, music, even beer and wine. Cross-vertical referrals match books with films or music.

One possible effect of the growing popularity of these sites is an opportunity for book marketers to more easily reach potential readers who aren’t frequent bookstore browsers, an often elusive and expensive crowd to access.

“One of the challenges of buying a table at Barnes & Noble is that you are able to tap into people who are interested in books, but not tap into people who are interested in cinema,” says Ami Greko, GetGlue’s Director of Business Management (and previously Digital Marketing Manager at Macmillan).

GetGlue, which has 500,000 users, allows marketers to cherry-pick the taste profiles of the people they want to reach, said Greko. She cited a recent campaign by Scribner for Chuck Klosterman’s rock chronicle Eating the Dinosaur that targeted people who favorited songs from the band Guns N’ Roses.

“We got these great responses from people who said, ‘I’ve never heard of this writer before, but if he’s writing about Guns N’ Roses, I want to read more,’” she said.

GetGlue currently has partnerships with Penguin, HarperCollins, Simon & Schuster, Macmillan, and Hachette.

GetGlue is also riffing on FourSquare’s “badges,” offering profile “stickers,” small, branded graphics that users can earn for their devotion to a particular show or author. “There’s an inherent human element in wanting to gain recognition or earn an achievement,” VP of Business Development Fraser Kelton said. “It taps into ego, it taps into pride, and frankly it’s also fun.”

Amazon’s “Customers Also Bought” referral feature doesn’t offer much help to readers looking for their next literary fix, said Greko. “The challenge with Amazon is that you don’t know what this computer knows about you,” Greko said. In contrast, GetGlue’s recommendation engine pulls from what Greko describes as “the full taste profile”—encompassing a user’s favorite movies, books, shows, and music—and provides suggestions that include justifications for why the item was referred to the user. Perhaps in response to this challenge, Amazon recently announced apartnership with Facebook, and can now offer recommendations to users based on information from their Facebook profiles.

But not everyone believes that breaking down verticals is a savvy move. For example, a new entry in vertical social media, Pocket Tales aims to get kids (and parents) involved in sharing reading experiences by making reading into a game, complete with points and quizzes. And Goodreads.com, which has over 3.5 million registered users, isn’t interested in becoming “all things to all people,” according to its Community Manager, Patrick Brown. Brown says Goodreads users enjoy the very specific purpose that the site serves. “They like that it’s a site where they don’t have to deal with anything else,” he said. “They don’t want to have a discussion about what the latest movie is.”

Brown added that all-encompassing social media sites don’t offer the depth of reviews or interactivity that specialized sites do. “Rather than really going deep and having some kind of actual substantial conversation, it’s kind of a surface glossing,” Brown said. In contrast, he said, Goodreads allows for users to find reviews of even obscure books and contact those reviewers for more information and in-depth discussions.

Brown added that previous ideas for expansion that were floated to Goodreads users, like sections on movie adaptations, were not received well. “A lot of people are readers only; those people feel like they have a home with us,” he said. “If we became all things to all people, those people would feel that we were losing them.”

August 2010 Roundup

PEOPLE

Random House SVP and Editor-in-Chief Susan Kamil has been given the additional position of Publisher of the Random House and Dial Press imprints. Tom Perry, EVP, Deputy Publisher of the Random House Publishing Group, will join her at the Random House imprint and will also become Publisher of the Modern Library. Theresa Zoro has been promoted to SVP, Director of Publicity for RHPG and Susan Corcoran has been promoted to VP, Director of Publicity for Ballantine Bantam Dell.

Ben Loehnen and Jofie Ferrari-Adler have been hired as senior editors at Simon & Schuster, reporting to EVP, Publisher Jonathan Karp. Loehnen was most recently at HarperCollins, and Ferrari-Adler was at Grove/Atlantic. Longtime senior editor Amanda Murray has left.

Helen Atsma will join Grand Central Publishing as a senior editor at the end of August, reporting to VP, Editor-in-Chief, Hardcovers, Deb Futter. She was at Henry Holt.

Evan Schnittman has been named to the newly created position of Managing Director, Group Sales & Marketing, Print and Digital, Bloomsbury Publishing, reporting to CEO Nigel Newton. Succeeding Schnittman at Oxford University Press, David Bowers has been promoted to VP, Global Business Development.

Peter Kay has assumed the newly created position of Director of Digital Marketing and Strategy at Norton. He was VP for Product Development at MTV, and prior to that was at Random House as Director of Interactive Media.

HarperCollins Director of Publicity Gretchen Crary is leaving the company after six years to start a book publicity and online marketing firm, February Partners. Future partners will be announced shortly. E-mail gretchen [at] februarypartners dot com.

John Groton will be joining National Book Network as VP of Sales. Groton has held senior and executive sales positions at Simon & Schuster, Random House, Globe Pequot, and most recently Nicholas Brealey. He will be based in Stonington, CT.

Michael Sittenfeld has joined the Metropolitan Museum of Art as Managing Editor, a position recently held by Margaret Chace, who moved to Rizzoli/Skira. Sittenfeld was Director of Publications at the Jewish Museum.

Kaplan has hired Jennifer Wendell as Sales and Business Development Director. She was most recently Marketing Manager at DK. Also at DK, Lauren Steffens has been hired as Licensed Marketing Manager. She was at DC Comics.

Matt Brown has been named SVP, Scholastic and President of Klutz. He takes over from recently retired co-founder John Cassidy. Brown was co-founder and “Play Czar” of big BOING, LLC.

Abrams Artists Agency announced that Steve Ross, former President and Group Publisher of the Collins division of HarperCollins and Publisher of Crown, is joining the company as Director of the newly formed book division. He may be reached at steve.ross [at] abramsartny.com.

Stacy Boyd has been named Senior Editor at Silhouette. She was editor of feature and custom publishing at Harlequin. Krista Stroever has started as Senior Editor at Harlequin’s Mira. She was Senior Editor at Silhouette Desire.

Lisa Richards has joined Macmillan as National Account Manager, representing the Children’s Publishing Group imprints to retail accounts serviced by Levy, including Wal-Mart, Sam’s Club, and Target. She reports to Director of Children’s Sales Mark von Bargen. She previously worked for TOKYOPOP, Viz, and Prima.

Charlie and Jeremy Nurnberg, who founded Imagine Publishing and recently sold it to Charlesbridge Publishing, have both joined Charlesbridge. Charlie will be VP, President and Publisher of the imprint, and Jeremy will be VP, Sales. Father and son previously worked at Sterling, Charlie as CEO and Jeremy as VP Sales.

Mindy Chon has been appointed as Manager, International Sales Operations for Random House, reporting to Cyrus Kheradi. She was most recently Assistant Manager of International Sales at Simon & Schuster.

Janet Corson is heading a new venture called Educational Initiatives for becker&mayer!. She was COO and Publisher at Eaglemont. Kjersti Egerdahl has been promoted to editor at becker&mayer!.

Jenny Wapner has gone to Ten Speed Press as Senior Editor. She was Senior Acquisitions Editor at University of California Press.

Reka Simonsen has joined Houghton Mifflin Harcourt Children’s as Executive Editor. She was Senior Editor at Holt Children’s. Ayesha Mirza has joined Houghton Mifflin Harcourt as Marketing Manager in the adult marketing department, in the New York office. She was most recently a marketing manager at Macmillan.

Simon & Schuster Children’s has hired Deane Norton as Associate Director of Sub Rights. She was most recently Sub Rights Manager for Macmillan Children’s FSG and Roaring Brook Press imprints.

Adam Friedstein has joined Anderson Literary Management as an agent. He was previously at Trident Media Group. . . . Jason Pinter will join the Waxman Literary Agency as an agent on August 2. He was most recently a writer, and previously an editor at St. Martin’s and Crown . . . Rachel Vogel has been named Associate Agent and International Rights Manager at Movable Type Literary Group. She was an assistant at Lippincott Massie McQuilkin. . . . Foladé Bell has joined Serendipity Literary Agency as an associate agent.

John W. Byram has been named Director at University of New Mexico Press. He had been Editor-in-Chief and Director of Development at University Press of Florida.

Bess Braswell has joined Scholastic as Associate Director of Marketing, Paperbacks. She was a Marketing Manager at Simon & Schuster Children’s. David Sandler has joined Scholastic as Associate Director of Digital Marketing & Advertising. He was Manager of Marketing and Social Media for American Express’s Establishment Services.

PROMOTIONS AND INTERNAL CHANGES

Lots of promotions in children’s books this summer: Candlewick Press President and Publisher Karen Lotz has been named Joint Group Managing Director of the Walker Group, consisting of Candlewick, Walker UK, and Walker Australia, effective immediately. In July 2011, David Heatherwick will step down after more than 20 years as Group Managing Director and Lotz will become sole Group Managing Director. Heatherwick will continue with the Walker Group as Group Finance Director.

Farrin Jacobs has been promoted to Editorial Director at HarperCollins Children’s and continues to report to SVP and Associate Publisher, Fiction, Elise Howard. She was Executive Editor. Also at HarperCollins Children’s, Erica Sussman has been promoted to Senior Editor, Jean McGinley to Director of Subsidiary Rights, and Alpha Wong to Assistant Director of Subsidiary Rights. . . . Casey McIntyre has been promoted to Publicist at Penguin Young Reader’s Group, from Associate Publicist. Little, Brown Books for Young Readers has promoted Connie Hsu and Kate Sullivan both to Associate Editor; they were assistant editors. . . . At Simon & Schuster Children’s, Bernadette Cruz has been promoted to Associate Publicist. . . . Lisa Sandell has been promoted to Executive Editor, Scholastic Press.

At McGraw-Hill Professional, Mary Glenn has been promoted to Associate Publisher, Business Management and Finance, from Editorial Director.

Jennifer Banks has been promoted to Senior Editor at Yale University Press, where she was an editor.

At Random House, Karen Fink has been promoted to Publicity Manager, and Maria Braeckel and Kristina Miller have moved up to publicist positions. Moises Martinez has been named Director, Spanish Language. He was Sales Manager.

At Kaplan, Brett Sandusky has been promoted to Director of Marketing. He was Marketing Manager.

DULY NOTED

The LA Times has named Jon Thurber as its new Books Editor. The position was previously held by David Ulin, who was recently named book critic. For the past year, Thurber worked as Managing Editor, print. Prior to that, he spent eleven years as obituary editor.

UPCOMING EVENTS

The Great American Bargain Book Show takes place in Boston August 19–20. In conjunction, ShelfAwareness notes, the New England Independent Booksellers Association, New Atlantic Independent Booksellers Association, and Southern Independent Booksellers Alliance are jointly sponsoring two workshops: “Remainder Buying—Plain, Simple and Profitable,” and “EESY CHIT: Easy, Effective Strategies You Can Happily Implement Today.”

The 24th annual Goddard Riverside Gala takes place on October 19 at 583 Park Avenue (rather than the past venue of Tavern on the Green), and honors Clyde Anderson, Chairman, President and CEO, Books-A-Million.

The International Federation of Reproduction Rights Organizations will hold its Annual General Meeting, hosted by the Copyright Clearance Center, in Boston October 25–28.

IN MEMORIAM

Les Pockell died on July 26 after a long illness. He was VP, Associate Publisher for Hachette Book Group, and an author. A funeral will be held on Saturday, July 31, and a memorial service is to be scheduled for a later date.

Conferentially Speaking

Remember this term: Peer39 explained semantic search, which improves search accuracy by understanding searcher intent and the context within which search terms appear.

The 3 million iPads sold as of June were a major topic of discussion at two conferences this month: The Big Money’s Untethered 2010: Profitable Media in the Tablet Era, and the Digital Publishing and Advertising Conference. Untethered was aimed more directly at book publishers, and its “Future of Book Publishing” panel included publishing head honchos like Simon & Schuster CEO Carolyn Reidy, HarperCollins CEO Brian Murray, and Perseus CEO David Steinberger. But the session covered no new ground, and perhaps its only real surprise was Murray’s estimate that 40–50% of HarperCollins’s business will be digital within the next five years. Meanwhile, DPAC’s audience and panels contained few familiar faces, and its sessions moved beyond piracy and e-book pricing to provide some refreshingly new takeaways for book publishers.

BUYING REAL SHOES WITH FAKE MONEY. ON FACEBOOK.

Just got around to creating a page for your company on Facebook? Sorry: Fan pages are “very 2009,” said Lisa Marino, CRO of RockYou. Facebook now has over 400 million users sharing over 25 billion pieces of content every month, and publishers must be on top of the really new trends. First, recognize the importance of social gaming—playing games within Facebook. The three most popular games are all made by Zynga: Farmville has over 18 million daily active users, followed by Texas Hold’em Poker (5.5 million daily active users) and Treasure Isle (5.1 million daily active users). Facebook has made a “huge commitment” to social gaming—outsourcing gaming on the platform but aggressively growing it. 17 of the top 20 games are dominated by women. 76% of women play electronic games and most of them are within the “mom demo,” 35–50-year-old women who just happen to control the household pocketbook (and have always been the group that reads and buys the most books). This demographic plays games between two and three times a day, spending up to 20 minutes playing, and is a “captive audience” that brands can work with, Marino said. Furthermore, the affluent and urban are more likely to be on social networks, and the time they spend there is up 82% year on year. Read More »

Museums Wonder About the Web

Since part of the mission of museum publishing is to produce great, big, beautiful books, June’s D.C.–based National Museum Publishing Seminar, “Print and the Digital Network,” offered anachronisms and anomalies galore. Most of the seminar’s sponsors are high-end European and Far Eastern printers like Mondadori and CS Graphics. They declared that the illustrated, printed exhibition catalogue will be around for a long time.

Nevertheless, the museum publishing business has been greatly affected by advances in web technology. Museum-owned material that was once rarely viewed by the public is now accessible via the web. Therein lie many problems. Since the founding of the National Endowment for the Arts in the early 1960s, which meant government dollars for the arts and led to the “invention” of the blockbuster exhibition, print publications have literally grown exponentially. With advances in printing and the decline of the costs of color reproduction, documenting and cataloging of museums’ own collections has become a mega printing industry, with books getting larger and larger (and heavier and heavier). The seminar focused on how to move print to the web (in books, marketing, and sales); how to get visitors to museums’ websites—and then to the museums themselves; and how to facilitate digital workflows and web design.

A project originated and partially funded by the Getty Foundation, the Getty Online Scholarly Catalogue Initiative, allows participating museums (ten at last count) to build a highly developed scholarly infrastructure and searchable database sample materials (a Rauschenberg painting at the San Francisco Museum of Modern Art; an out-of-print book on 17th-century Dutch painting at the National Gallery of Art).

As e-reading devices become more sophisticated (the Los Angeles County Museum of Art is already optimizing its web pages for the iPad), questions arise surrounding the conversion of materials. Should there be a POD component? How to clear rights and reproductions for electronic uses when works are not part of a museum’s permanent collection? And then there’s the single greatest rights hurdle—artworks by a living artist, including film and performance art. In addition, curatorial involvement and the role of the museum director in the publishing process remain a constant issue.

The Met’s ten-year-old Heilbrunn Timeline of Art History (TOAH), presented by founding project manager Teresa Lai, represents how huge these projects can be. The Met has a collection of 2 million objects, but so far curators have selected only 6,500 to appear in the TOAH, along with 900 separate thematic essays. The TOAH is a major resource, receiving over 11 million hits a year and 150,000 cut-and-pastes each week, but it is not currently connected to the Met’s content management update system (though it will be in a few months) and most visitors find it via Google or Wikipedia, not directly from the Met’s website.

Michael Edson, Director of Web and New Media Strategy at the Smithsonian, quoted a web consultant who warned, “You’ve got about three years before you become a room full of stuff on the mall” if you don’t do something to open up your museum to the new. It is possible for TOAH to become interactive, though the system is currently closed. But as a two-way conversation means giving up curatorial authority, the curators must be in agreement. At many levels, we are not there yet.

Cloud computing and web security were briefly touched on, along with the costs of digitizing material and the prospect of changing digital standards. The Library of Congress’s Director of Publications, Ralph Eubanks, explained that due to these changing standards, the LOC had to rescan a large number of images for downloading, use in books and brochures etc. The LOC does not store all of its material in the cloud, because it does not consider the security sufficient.

The New York Times’s Virginia Heffernan and Modern Art Notes blogger Tyler Green urged their audience to stop “lurking” and interact and participate, “make an intervention and make a contribution” to grasp the spirit of the internet. Museums must actively engage in drawing the public to their websites, and should also make a greater push to syndicate their content on websites like Yahoo!, Green said. Think a daily Twitter feed, “why this work of art is important today” in no more than 140 characters. And don’t underestimate the audience for art. When writing for the web, “don’t dumb down, just realize who the audience is and say what needs to be said in precisely the number of words required,” recommended Mike Spiegel, a freelance creative director who recently gave the National Geographic website its first redesign in twelve years.

How Many Scientists Does It Take…?

PT thanks marketing consultant and science enthusiast Rich Kelley for this piece.

Considering the star power of the participating scientist/authors—Brian Greene, Stephen Hawking, Marvin Minsky, Oliver Sacks, among many others—what was perhaps most surprising about the 2010 World Science Festival was how few opportunities attendees had to purchase books by the minds they came clamoring to hear. Now in its third year, the festival once again demonstrated the public’s near insatiable appetite for science. With its budget nearing $5 million, WSF presented more than 40 events at 17 venues around the city over five days in early June. Many of the events cost $25, but 25 of them sold out and the “unofficial” estimate is that 170,000 science enthusiasts of all ages attended.

WSF is the nonprofit brainchild of bestselling author and physicist Brian Greene and his wife, TV producer Tracy Day, and aims to explore “the unfolding of the greatest and grandest of all mystery stories as our species seeks to grasp itself, the world, and the larger universe.” While the number of new sponsors and partners increases every year, the only media companies participating this year were Scientific American, New Scientist, The Week, and ABC News. Where were the publishers and booksellers? Even Bantam Dell’s announcement of Hawking’s new book, The Grand Design, missed the festival, but the book’s pub date isn’t until September.

However, some scientist-authors were not shy about promoting their work. In one spirited exchange during “The Limits of Understanding” panel, AI expert Marvin Minsky seemingly grew exasperated with philosopher/novelist Rebecca Goldstein over why science cannot explain consciousness. “There are 26 different meanings for the word ‘consciousness.’ See chapter 4 of The Emotion Machine. We need to treat each meaning as a separate problem to solve.”

WSF makes a point of celebrating science’s long-standing, if not always reciprocal, relationship to art. As physicist Lawrence Krauss put it: “Artists are inspired by physics even when they get it wrong.”

The most difficult aspect of the WSF was choosing what to see. On Thursday, for instance, attendees had to choose between sessions on scientific innovation (“Modern MacGyvers”), science and art, the human genome, the search for extraterrestrial intelligence, the science of sound, black holes or brutality and the brain. The first event to sell out every year is Nobelist William Phillips’s Saturday afternoon science talk, this year called “Einstein, Time, and the Explorer’s Clock.” Phillips related clock making to the calculation of longitude to why you need four satellites for a GPS system. Discussing how we might slow down cesium in an atomic clock led to live demonstrations of what liquid nitrogen does to flowers, rubber balls, balloons, and even marble stairs. Young scientists scrambled to catch the prize frozen balloons Phillips flung into the audience.

Only slightly less popular was “Astronaut Diary,” where astronaut Tracy Caldwell Dyson spoke to children live from the International Space Station about life in space. Space Station astronauts Leland Melvin and Sandra Magnus were at the Kimmel Center live to answer dozens of questions, including the most asked one: how do you go to the bathroom in space? (Answer: air suction replaces gravity and astronauts use video cameras during training so they can learn perfect positioning.)

On the last day of the festival, booths ringed Washington Square Park offering science-related merchandise and activities aimed at “children of all ages.” Authors of science-related children’s books filled most of the schedule at “Author’s Alley” on the eighth floor of the Kimmel Center, where talks and book signings occurred. The NYU Bookstore’s selection of titles here was the only festival-related venue for book buying.

July 2010 Roundup

PEOPLE

Jonathan Karp is now settled in as EVP and Publisher of the Simon & Schuster trade imprint. Karp, who succeeds David Rosenthal, came from Twelve, an imprint of the Hachette Book Group that he founded in 2005. A new Publisher for Twelve is actively being recruited.

Isabel Swift, who was Editor Emeritus at Harlequin, has launched her own media and communications company, Swift Global Media, and will consult on literary projects and programs. She may be reached at isabel [at] swiftglobalmedia [dot] com.

Suzanne Murphy has started at Disney Publishing Worldwide as VP Publisher, reporting to Jeanne Mosure. She had been VP, Publisher of Trade Publishing and Marketing at Scholastic. Coincidentally, Ellie Berger, Scholastic’s President of Trade Publishing, announced that Miriam Farbey has been hired to the newly created position of Global Publisher, Nonfiction, for the Trade Publishing division. Meanwhile, Cecily Kaiser, who was Editorial Director in the trade division for Cartwheel and Little Scholastic, joins Abrams in the new role of Publishing Director of books for kids under five. Read More »