Tag Archives: Yale University Press

Changing Course?

With Academic Sales Dwindling, University Presses Target the Trade Market With “tectonic changes” rocking the university press empyrean — a withering library market which once scooped up 750 copies of just about every title; steadily shrinking subventions; plunging public funding; and redlining revenues that, one director says, “keep going through lower floors than anyone knew…Continue Reading

Distribution Derby

Random Redux, Freese Helms PGW: Client Distribution Biz Jostles and Grows Don Fehr, nearly a year into his tenure as Director of Smithsonian Books, needed a distribution fix. The august publishing concern (formerly Smithsonian Institution Press) was gunning for trade sales growth — aiming to reverse its mix of 80% academic and 20% trade-bound titles…Continue Reading