It was a lively gathering at the Sheraton Hotel and Towers in NYC on January 13th, as professionals from the children’s book industry gathered for the Launch Kids conference as a part of Digital Book World. Early on in the program, Nielsen Book’s Jonathan Nowell and Jo Henry presented data stating that the main means…Continue Reading
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Tagged Abram, Alan Gershenfeld, Anna Jarzab, Ashleigh Gardner, Biblionasium, COPPA, Deborah Forte, Digital Book World, Dominique Raccah, E-Line Media, Eric Huang, Goodreads, HarperCollins, Jess Brallier, JJ Ahearn, Jo Henry, Jonathan Nowell, KidzVuz, Launch Kids, Licensing Street, Made in Me, Margaret Milnes, Marjan Ghara, Nielsen Book, Poptropica, Put Me In the Story, Random House, Readerlink, Rebecca Levey, Running Press, Sarah Mlynowski, Scholastic Book Fair, Sourcebooks, Susan Katz, Tara Catogge, Veronica Wasserman, Wattpad, World of Warcraft
Partners’ Corner is a place where the principals of Market Partners International can share their observations of the publishing industry for the month. For the past few months, we’ve been planning for DBW’s Launch Kids conference (presented by Publishers Launch on January 13, 2014 at The Sheraton New York Hotel & Towers), which we’ve helped…Continue Reading
At DBW’s Publishers Launch: Children’s Publishing Goes Digital, there was no shortage of words like discoverability or access, both necessities in helping new digital kids’ products find their audiences. But as a Bowker study presented by Bookigee founder Kristen McLean and Bowker executive Carl Kulo showed, ebook adoption among kids remains modest with ebooks being the…Continue Reading
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Tagged Bookigee, Bowker, Brain Hive, Candlewick, Carl Kulo, children's publishing, DBW, Dork Diaries, Eric Huang, Gretchen Caserotti, Idea Logical, Karen Lotz, Kate Wilson, Kristen McLean, Learning Resource Metadata Initiative, Magic Town, Mara Anastas, Mike Shatzkin, myON, Neal Goff, Nosy Crow, Penguin Children’s UK, Poptropica, Publishers Launch: Children’s Publishing Goes Digital, Random Buzzers, RRKidz, Scholastic, Simon & Schuster, Storia
While authors have always been – and will continue to be — the driving force behind popular children’s characters, more publishers than ever are now also looking in-house for the ideas that will eventually become the next Fancy Nancy or Hunger Games. Original, publisher-generated intellectual property (IP) is nothing new—Alloy has long perfected this model with…Continue Reading
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Tagged Alloy, Ben Schrank, Callaway, Corinne Helman, Devereux Chatillon, Edmund and Cecile, Eric Huang, Falling Kingdom, Fancy Nancy, Game of Thrones, Gossip Girl, HarperCollins, Hunger Games, Jess Brallier, Jonathan Yaged, Macmillan Children’s Publishing Group, McGraw-Hill, Morgan Rhodes, Penguin UK, Play and Learn with Wallace, Poptropica, Pretty Little Liars, Publishers Launch: Children’s Publishing Goes Digital, Razorbill, Zola