Author Archives: Jen Donovan

With Great Power, Comes Meh Comic Sales

Superhero movies – and to an extent TV shows – are one of the biggest trends in entertainment of recent years.  But success on the screen doesn’t guarantee comic book sales. To better analyze the correlation, I took a look at the trade paperback sales of two comic books for two of the most popular…Continue Reading

License to Succeed?

Licensing deals have always been popular with publishers. As Publishing Technology COO Randy Petway astutely pointed out in his recent Publishing Perspectives article, “When sales are not something that can be planned for or predicted, publishers rely heavily on brand awareness through licensing deals, both to sell books and open new markets for intellectual property.” …Continue Reading

Amazon and the Terrible, Horrible, No Good, Very Bad Year Abroad

A recent article in The Telegraph calls 2015 “the year Amazon delivered on its founder’s vision.” The reporter James Titcomb explains that in 2015 Amazon grew to double its share price, finally became profitable, and is now “almost untouchable as an online retailer” due to its streamlined delivery  service. While it’s been a good year…Continue Reading

Vertical Horizons: Online Courses

In 2013, Magnolia Media Network (formerly Future of Ink) listed online courses among its top ten digital publishing trends. That same year, the Independent Book Publishers Association mentioned Massive Open Online Courses (MOOCs) in its Independent magazine as a rapidly growing industry. The article went on to suggest that publishers embracing online education were likely to see…Continue Reading

A DRM Primer for a VAT World

The ongoing and increasingly heated debate over the use of Digital Rights Management (DRM) in digital publishing has recently received more press attention because of the EU ruling to charge VAT (value-added tax) on ebooks. For those in need of a reminder, Digital Rights Management refers to the protections  that are in place on many…Continue Reading

DBW 2015: Data and Direct-to-Consumer Engagement

During the second day of the Digital Book World Conference, we attended two events about the future of publishing: Building the Trade Publishers of the Future: Trade Publishers Remaking Themselves and Gaming the Page: Book Publishing Meets Games.  Both of these sessions noted how traditional publishing is using trend information discovered through data collection and…Continue Reading

Listen Up! The Audiobook Revolution

With audiobook sales numbers on the rise over the past two years, retailers have been searching for new ways to appeal to wider audiences. So far, the most common trends have been straight-to-audio publications, library digital downloads, abridged audiobooks, and an increase in subscription services.  However, speculation has begun to spread as to whether publishers…Continue Reading

Fanfiction and Fandoms: A Primer, A History

The Magicians Trilogy author Lev Grossman in his 2011 Time article summarized the mentality surrounding fanfiction in mainstream culture as “what literature might look like if it were reinvented from scratch after a nuclear apocalypse by a band of brilliant pop-culture junkies trapped in a sealed bunker.” Now don’t get Grossman wrong—he is pro-fanfiction, but he…Continue Reading

International Bestsellers, October 2014

Every month, Publishing Trends runs fiction international bestsellers lists from four territories–France, Germany, Italy, and Spain. This month, our four regular territories are joined by two more: Norway and China.  Those books that have been published in English are listed with their official English-language title. All others are translated as literally as possible from the…Continue Reading

Libraries and Licensing

With the ever-increasing importance of libraries as a way readers can discover new authors and books, and the growing popularity of digital access, we thought it was time to post a comprehensive update on libraries and ebook licensing. It’s important to recognize that the large majority of libraries license, rather than buy, their ebooks.  This…Continue Reading