Author Archives: PT Editors

Trendspotting 2009: David Rothman’s Predictions

David Rothman Founder, Teleread.org Sure, Oprah loves the Kindle, Amazon’s gizmo for reading electronic books, even if it looks a bit like a Soviet-made adding machine. And a second model probably will be on the way—in fact, perhaps two. We just might see an econo-Kindle and a large-screened version for students. Forbes is so excited…Continue Reading

Trendspotting 2009: Lisa Holton’s Predictions

Lisa Holton Founder and President, Fourth Story Media Since there are enough dire predictions rolling in at a steady clip, here are some potential positives to be taken in context of a year we all acknowledge will be challenging. • More wagons venturing further into the digital frontier: There is still a wide spectrum of…Continue Reading

Book View, January 2009

PEOPLE In the Random House reorganization, which moved Bantam to RHPG, Irwyn Applebaum has left, as has Bantam Dell Group SVP, Director of Creative Marketing, Betsy Hulsebosch. She may be reached at (914) 772-1022. Barb Burg, SVP Executive Director Publicity and PR, will also be leaving, after 24 years, on January 30. She may be…Continue Reading

Trendspotting 2009: Liz Thomson and Nicholas Clee’s Predictions

Liz Thomson and Nicholas Clee Founders, Bookbrunch.co.uk Many trends become apparent in the US book market before finding their way to the UK, and, unfortunately, recession is one of them. At the Frankfurt Book Fair this October, publishers in the UK aisles were reasonably sanguine (about prospects for the coming season, at least), while their…Continue Reading

ad:tech New York 2008: Curating for Relevance, Parsing What’s Social

PT thanks New York-based marketing consultant Rich Kelley for this report. “Content is no longer something you hand down from on high on a sacred tablet,” advised John Byrne, editor-in-chief of BusinessWeek. Today it’s more like “a campfire that you use to gather people. What becomes important is what then happens among the people.” The…Continue Reading

Book View, December 2008

PEOPLE Hachette Book Group has hired Kenneth Michaels as Chief Operating Officer. He succeeds Beth Ford, who left in September, and will join the company on January 5. He was most recently SVP of Global Business Process Management for the McGraw-Hill Companies. Marie Coolman will join Hyperion as Executive Director of Publicity, taking over the…Continue Reading

Book View, November 2008

PEOPLE Doubleday has eliminated 16 positions across all of the group’s imprints, in the editorial, marketing, publicity, art, and ad promo departments. Those leaving include editor Jennifer Josephy; Janet Silver, Nan Talese, Editor at Large; and from Spiegel & Grau, senior editor Tina Pohlman, Director of Publicity Gretchen Koss, Director of Marketing Megan Walker, and…Continue Reading

“I Own a Google Phone”: A True Story

By Ariel Aberg-Riger I love Google. Like, a lot. I use Google Reader. And Gmail. And Google Docs. And Google Calendar. And Google Analytics. I happily let Google see everything I do. I eagerly await the day Google search can be fused to my brain. So, when I first heard the rumors about Google’s mobile…Continue Reading

Battling the Online Tyranny of “More” at MIXX 2008

PT thanks New York–based marketing consultant Rich Kelley for his reporting. “What we have today is the tyranny of more,” warned Mike Linton, CMO of eBay. “More choices, more technology, more competition, more alliances, more complexity, more risk.” “The Internet is run on love,” mused Clay Shirky, author of Here Comes Everybody: The Power of…Continue Reading

Turkish Delight?

For Turkey, whose publishing past is inextricably linked with controversy, being the Guest of Honor at Frankfurt Book Fair is a unique opportunity. Rather than defending itself and its authors against the historically restrictive government, Frankfurt is a chance for Turkey’s literary community to present a united cultural front on the international stage. Fittingly, Nobel…Continue Reading